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Sunday, July 27, 2014

An In-depth Article: Why Google+ is Great for Local Businesses | Carlo Barbosa

                                              ...Google+ isn’t just another social media site created to compete with the giants such as Facebook. It was mainly created  to tie in all of its products and services (Search, Gmail, Android, YouTube, Google Maps, etc) to provide its users a far richer experience in using their products...

I Started Cold Emailing With Drip Campaigns - And Never Looked Back


...To be clear ... my cold emailing wasn't what most people think of. I wasn't sending one, unpersonalized mass email. I spent my time doing what people now call “sales hacking,” using programming and scraping techniques to optimize a sales funnel...

'via Blog this'

Saturday, July 26, 2014

How Steve Jobs Blew Up the Rules of Branding | Entrepreneur.com


...Apple blew up the rules of branding because Jobs simply didn't recognize them. He didn't follow the approved checklist, and he never did what he was supposed to do. He knew that someone else's success wouldn't be his own, not because of his ego, but because it's a fact that imitating others has never resulted in great successes...

'via Blog this'

A Definitive Guide to Social Selling


...Social sellers do not have to abandon email, phone calls or face-to-face meetings.
Instead, their time on these traditional channels becomes far more productive when supported by
deliberate use of social media...

'via Blog this'

Sunday, July 20, 2014

How to Write a Killer Sales Email | Inc.com


"Customers are more likely to respond to emails that are short, sweet, and get right to the point."

'via Blog this'

Saturday, July 19, 2014

How to be a Resource to your Clients and Network | Social Media Today

                                    How to be a Resource to your Clients and Network

...It’s important to be a resource to your client and network. This means that you assemble a team of people that you can refer to and who can refer you as well. Having a team allows you to have an answer to the needs of your clients... 

'via Blog this'

Wednesday, July 16, 2014

5 Startup Warnings Signs That Investors Must Avoid | Inc.com


To see hazards on the road ahead, you had better understand the marketplace and do your homework.

'via Blog this'

Sunday, July 13, 2014

7 Simple Steps to Banish Stress From Your Life Forever | Inc.com


...Without the proper stress management tools, it's easy to give in and find ourselves overcome by stress. By following these seven steps, you can banish stress from your life--once and for all...

'via Blog this'

Content Marketing may be the most useless, impractical, non-measureable term in Marketing.


A few weeks ago, Jay Izso asked myself and a few others the following questions:
1. What is the operational definition of content marketing? (so far I have found in the literature 11)
2. What is the operational definition of "quality content"? (must be measurable)
3. How does one measure in dollars the impact of content marketing in a cause and effect manner? (Cannot be correlation)
4. Might "content marketing" be the most useless, impractical, non-measurable term to this point in social media?
Great questions, right? Tough too, I thought. I actually needed a day to consider my responses, but the feedback was positive enough that it seemed worth it to share them with you...(continued...)
'via Blog this'

Saturday, July 12, 2014

SlideShare on LinkedIn Profiles: This Week in Social Media | Social Media Examiner

                                                  social media research

 ...It’s now easier “for you to add your presentations directly from SlideShare to your LinkedIn profile, with just a click of a button.”...

'via Blog this'

Customer Service: The Key to Delivering Experiences Worth Talking About | Social Media Examiner


...To learn how service and social media tie together, I interview John DiJulius for this episode of the Social Media Marketing podcast...

'via Blog this'

Sunday, July 6, 2014

Bert Jacobs: How To Identify Passionate Potential Employees | Inc.com


Life Is Good CEO Bert Jacobs reveals the most effective interview questions he uses to select ideal candidates for his company.

'via Blog this

Saturday, July 5, 2014

The RealGoalGetter Attitude: Concentrate Your Powers, Manage Your Resources, Get Your Goals


Too many times we are distracted from our main goal and purpose by all of the different things out there that we want, or think we want. Instead of making choices, we seem to want it all, everything we come across. Too many conflicting desires is a recipe for disaster. 

'via Blog this'

Don’t Let Your LinkedIn Profile Read Like a Resume | Sales Solutions Blog

Don’t Let Your LinkedIn Profile Read Like a Resume | Sales Solutions Blog:


Many people think LinkedIn is site to showcase your resume and search for job opportunities, but it’s a lot more. It’s your opportunity to build your professional brand.

'via Blog this'




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